BRISBANE could be a Top 100 Global Tourism City.
Tourism is often linked with holiday-makers , but business tourism is also big business for Brisbane.
An appetite for innovation and a wave of new infrastructure positions Brisbane as one of Australia’s most progressive and business-friendly cities . Every business event that is hosted in Brisbane supports our tourism and hospitality businesses.
Beyond the immediate tourism benefits, business events can leave lasting legacies thanks to knowledge exchange , research and business collaborations, trade and investment .
As Brisbane evolves and grows, so does our success as a global business events city.
Our economic development board, Brisbane Marketing , has had its most successful year in working with partners to attract business events that will deliver significant economic value in the coming years.
This success is due in part to Brisbane’s industry strengths – globally recognised venues, increased air connectivity, and significant growth in tourism experiences and infrastructure.
We have the opportunity to make Brisbane a Top 100 Global Tourism city and attract international attention and investment but achieving this vision will take a deliberate and focused effort.
The Visitor Economy 2031 Vision for the Brisbane Region targets business travellers along with visiting friends and relatives, holiday-makers and students.
The future for Brisbane is bright and I can’t wait for more visitors to see why Brisbane offers the perfect climate for business and leisure.
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